Widgets on Social Networking Sites

Convio provides tools that enable nonprofit organizations to create portable call-to-action blocks in the form of Convio Widgets.  Convio Widgets are posted by constituents wherever they can publish HTML content.  Widgets link back to a target URL on the nonprofit's Web site, where new visitors can donate money, respond to an advocacy alert or register for an upcoming event. Widgets let constituents take a more active role in supporting the organization while helping to build your constituent base.

Convio Widgets functionality is included with Convio Fundraising, TeamRaiser and Advocacy so that organizations can increase participation in special events by enabling constituents to display widgets promoting the event, help supporters solicit more donations by using widgets which resemble graphical meters and display progress toward personal fundraising goals and generate stronger grass roots advocacy support by allowing constituents to use widgets promoting particular advocacy campaigns.

  • Administrative direction.  Administrators can create banners or decals related to the organization's key objectives, set messaging and establish a target URL destination for site visitors.

  • Ease of use.   Web site visitors can grab code snippets and place it anywhere they would normally publish HTML content. They can simply post the Widget as you've designed it or configure it to show progress against their specified goals.

  • Constituent-driven fundraising and advocacy.  The Outreach Widget on the constituent's personal networking site links friends and family back to a designated URL on your Web site asking them to donate, take action or register for an event.

  • Detailed reporting.  Friends and family taking action through a widget are added automatically to your master Constituent360 database, which expands your house file of donors, activists and event participants. Convio reporting tools also capture the original referring constituent as the referring source for these actions, allowing your organization to recognize and reward those constituents who are most innovative, persistent and effective in their personal outreach efforts.

 

Web site visitors can customize their goal, then grab the code snippet and paste it anywhere HTML is permitted, like on their MySpace page or email signature.